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Why Florida Needs Tourism Marketing

Why Florida Needs Tourism Marketing By Samantha Warren February 2, 2017 Visit Florida, the state’s official tourism marketing corporation, has nearly tripled its budget since 2009. Tourism is one of the main sources of job creation in Florida. In 2015, tourism created 1.2 million jobs for Floridians. It’s no doubt that tourism marketing gives unemployed[…]

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6 Ways the Smartphone Changed Society

6 Ways the Smartphone Changed Society By Samantha Warren Janurary 17, 2017 The first ever phone to feature software applications and a touch screen was the IBM Simon, which debuted in 1992, although the term “smartphone” wasn’t coined until 1995. Simon’s many applications included a calendar, address book, appointment scheduler, calculator and clock. Smartphones have[…]

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Influencer Marketing: Getting People to Like You So They Also Like Your Stuff

Influencer Marketing: Getting People to Like You So They Also Like Your Stuff By Samantha Schwartz December 2, 2016             Let’s talk about getting people to like us. How do we do it? For me, it’s my self-deprecating personality and making sure I smell good. Why? Because leveling yourself to[…]